Episode 2: Knights of the Data Roundtable

On this episode of Knights of the Data Roundtable, Jim Harris and Phil Simon discuss Master Data Management (MDM) with special guests Dalton Cervo and Mark Allen, co-authors of the forthcoming book Master Data Management in Practice: Achieving True Customer MDM.

Start Time	Discussion Topics
00:00	Intro
00:50	What Does That Mean?: David Loshin defines Master Data. Additional MDM Resources from David Loshin: Book — Master Data Management Video — DataFlux ExpertVision: MDM Analysis White Paper — Master Data and MDM: An Introduction
02:05	Social Shout Out: From the Data Knights Tweet Jam on February 16: Steve Dine Rob Karel Henrik Liliendahl Sørensen
03:10	MDM Discussion with Dalton Cervo and Mark Allen (Part 1)
15:16	Quick Recap
16:48	MDM Discussion with Dalton Cervo and Mark Allen (Part 2)
36:34	News and Industry Trends: 10 Myths of MDM by Gartner Research 2011 MDM Predictions by Rob Karel of Forrester Research Is Master Data Management CRM’s secret sauce?
41:41	Roundtable Roundup: The Hubbub About MDM Hubs: An Introduction The Hubbub about MDM Hubs: Repository
44:04	Summary of Key Points
45:51	On the Next Episode: Business Intelligence with Brian Morgan
46:11	Outro
47:01	Total Running Time

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